Maggie Anderson

ma@maggieanderson.com

404-842-1958


SKILLS SUMMARY

• Award-winning communicator with strengths and experience in

using creativity to change minds and move ideas forward.

• Cited for skills in speech and brochure writing, Web content, video and

PowerPoint presentations.

• Able to manage projects and people with efficiency and

effectiveness.

• Work has been used by Fortune 500 companies, PR agencies,

government and non-profit organizations throughout the

southeast.

• Speaks English, French , and Spanish


EXPERIENCE

Words That Work – Atlanta, GA

2005 - present

• Executive speechwriting and presentations

  1. Marketing communications strategy for coaches, consultants, small business executives and professionals to expand visibility and attract more prospects

• Execution of Web content and Web sites, speeches, PowerPoint presentations, brochures, articles, white papers and multi-media packages to change perceptions in the target market.


Corporate Coach – Atlanta, GA

2001 - 2005

• Completed training through Coach University to work with

numerous clients from Georgia Power Co., Southern Company,

Elon University and individual managers and executives from other companies.

• Successfully coached managers to communicate more effectively

with their teams.

• Received specialized training and delivered workshops in

emotional intelligence.


Georgia Department of Industry, Trade & Tourism

1999 – 2001 Consultant

• Creative Project manager for international trade division

communications.

• Developed Web content for the department’s Web re-design to

improve information

• Designed, wrote and produced a direct mail ad series which went

to more than 2000 potential small to medium potential

international marketers.

• Developed and wrote a brochure, leave-behind and other PR

copy for the International Trade Division.

• Produced creative design and copy for an economic development

poster series hung for 12 months in the international terminal at

Hartsfield International Airport.


The Production Shop, Inc. Atlanta, GA

1981 - 1999

Industry Advertising/Public Relations/Marketing Services/Corporate

Communications

• President of a corporate communications consulting and

production company.

• Produced video, speeches, PowerPoint and slide presentations,

brochure, ad and Web copy for southeastern clients including

BellSouth, SunTrust Bank, Georgia Tech, Orkin, and Georgia

Tourism.

• Managed creative projects from initial strategic design to

completed product. Industry strengths in telecommunications,

banking, education, economic development, tourism and

international trade.


EDUCATION

Duquesne University - Pittsburgh, PA

Bachelor's Degree, English major, minor in Sociology

Georgia State University post-graduate courses in psychology

Coach University – Core Essentials Program, Denver, CO

EQ at Work – Whole Leader training, Colorado Springs, CO


AWARDS AND AFFILIATIONS

• National Award of Excellence - Print/Video Package for the

Poultry Federation and the Georgia Department of Agriculture

• National Award for Communication Excellence – Video production

on energy-conscious building design produced by the state of

North Carolina

• Gold Flame-International Association of Business Communicators

• ACE (Award for Communication Excellence)--Association of

Women in Communications

• Silver Award—Public Relations Society of America

• Silver Award—International Television Association

• Member, National Association of Women Business Owners,

Atlanta Chapter  and NAWBO CEO Roundtable

• Past Team Coordinator--PowerCore Network

• Former president--Atlanta Chapter, Women in Communications,

Inc.

• Former Board member—Atlanta Women in Film


Partial Client List

BellSouth

Egghead Software

Kato Spring of Georgia

Siemens

MARTA

UPS

All American Gourmet Company

Coca-Cola U.S.A.

Popeyes

Delta Airlines

Brush Wellman Engineering Materials

R.R. Donnelley & Sons Company

Orkin Exterminating Company

SunTrust Bank

INVESCO Funds Group

HilRod Group

Andersen Consulting

AmSouth Bank

Bank South

Blue Marble Media

Rechtman Consulting

Coxe, Curry

Pringle, Dixon, Pringle

Deeley Trimble Communications

Sedgwick James

Duffey Communications

METRO ATLANTA PROJECT PACT

Gwinnett County Crime Prevention

Fulton County Health Department

International Trade Division, State of Georgia

Georgia Building Authority

Georgia Department of Education

Georgia Institute of Technology

North Carolina School System

Emory University System of Healthcare

University System of Georgia

National Conference of Christians & Jews

Northwest Georgia Girl Scout Council

American Heart Association

Atlanta Committee for the Olympic Games

First Montessori School of Atlanta

Atlanta History Center

Trees Atlanta



A marketing communications consultant and project director, Maggie Anderson

finds effective, creative ways to change minds and move new ideas forward.

She has developed public relations, sales & marketing, training and fundraising

projects for Fortune 500 companies, PR agencies, government and non-profit

organizations throughout the Southeast. She is highly experienced in writing and

producing Web content, brochures, video, speeches and PowerPoint

presentations.


As President of The Production Shop, a corporate communications consulting

and production company, she produced high quality video, speeches,

PowerPoint and slide presentations, brochure, ad and Web copy for BellSouth,

SunTrust Bank, Duffey Communications, Georgia Tech, Orkin, Georgia Tourism

and many other organizations. Industry strengths are in telecommunications,

technology, banking, education, economic development, tourism, healthcare and

international trade.


A communications consultant on contract with the International Trade Division

of Georgia, she collaborated on communications strategy, writing and production,

including:

• developing Web content for the department’s Web re-design

• designing, writing and implementing a direct mail ad series

• writing a brochure, leave-behind and other PR copy to encourage small to

mid-size manufacturers to sell their products overseas.

• producing creative design and copy for an economic development poster

series hung in the international terminal at Hartsfield International Airport


In addition to numerous workshops on writing, Ms. Anderson has taught courses

in beginning and advanced scriptwriting as adjunct faculty of AIU, the American

Intercontinental University.   She speaks English as a first language and also Spanish and French.


Ms. Anderson’s quality work has been recognized with numerous awards from

Atlanta communicators, among them a gold flame from the International

Association of Business Communicators, an Ace of Diamonds from Women in

Communications, a silver award from the Public Relations Society of America,

and a silver award from the International Television Association. She also has

won two national awards -- one for her print/video package for the poultry

Federation and Georgia Department of Agriculture, and a national energy award

for a production on energy-conscious building design produced for the State of

North Carolina.


Ms. Anderson is past chapter President of Women in Communications, past

board member of Atlanta Women in Film, she is a past Mentor Coordinator and Team Coordinator in the PowerCore Network and is currently a member of the National Association of Women Business Owners and the NAWBO CEO Roundtable.   She holds a B.A. from Duquesne University in Pittsburgh, and is a longtime resident of Atlanta where she lives with her husband and daughter.

References are available on request.

 

biography